GetWaterFit & GetWaterSmart - Unlock more sales from high-intent sustainable shoppers
Shoppers want sustainable products. Find out how your brand can meet this demand.

We’ve partnered with global water efficiency associations – North America’s Alliance for Water Efficiency, Australia’s The Water Conservancy and the UK/European Unified Water Label – to introduce the GetWaterSmart product directory with complementary GetWaterFit tool. The Directory is the first of its kind anywhere in the world, creating a level playing field for manufacturers to promote their certified water efficient products to end-consumers on a single platform.
At the same time, the GetWaterFit tool helps people all around the world understand how and where they use water in the home, and what simple actions – including product recommendations featured on the Directory – they can take in order to reduce their cold and hot water use, and their utility bills.
Why more than 2.75 million customers in the United Kingdom alone have completed the GetWaterFit tool
How the GetWaterFit tool has achieved a 40% click thru-to-directory rate
How your brand can reach more high-purchase intent customers, precisely measure incremental sales and gain valuable customer data
Get in front of them. Get on GetWaterSmart
GetWaterSmart is owned and run by Save Water Save Money, and lets users search and browse household products that have accredited water certification.
The directory is localised to your territory and is non-transactional. So when a user finds a product on GetWaterSmart, they click through to your own website to complete their shopping journey with you.
As the first directory of its kind, GetWaterSmart creates a level playing field for you to promote your exclusively certified water-efficient products to end consumers on a single website. Your only competition on the site will be with other certified products – rather than products that claim to save water but don’t play by the rules.
Can’t see your territory here? Get in touch to see when we’ll be launching where you are.
Visit GetWaterSmart in your territory: